--- title: Speak Like an IT Director – Spend 45 Minutes and Open Profit Opportunities description: Traditionally, it’s the AV integration firm that sells audio, video and communication solutions to an organization. image: https://www.accu-tech.com/hubfs/Screen%20Shot%202017-05-11%20at%209.50.53%20AM.png --- {% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */ {% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */ {% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */ {% set pageCenter = "1100px" %} /* This sets the width of the website */ {% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */ {% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */ {% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */ {% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */ {% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */ ### After you have updated your stylesheet, make sure you turn this module off [Click to Contact Sales](https://www.accu-tech.com/contact-us) | Call Corporate Office at [888-222-8832](tel:18882228832) [![Accu-Tech logo with tagline in navy blue](https://www.accu-tech.com/hs-fs/hubfs/Accu-Tech%20Blue%20Tagline%20300px%20-%20Edited.png?width=300&height=95&name=Accu-Tech%20Blue%20Tagline%20300px%20-%20Edited.png "Accu-Tech logo with tagline in navy blue")](https://www.accu-tech.com/) # Speak Like an IT Director – Spend 45 Minutes and Open Profit Opportunities by **[Bobby Salerno](https://www.accu-tech.com/accu-insider/author/bobby-salerno)** on May 11, 2017 [![Screen Shot 2017-05-11 at 10.06.37 AM.png](https://www.accu-tech.com/hubfs/Screen%20Shot%202017-05-11%20at%2010.06.37%20AM.png)](https://ehmedia.webinato.com/register/78531491239284)   Traditionally, it’s the AV integration firm that sells audio, video and communication solutions to an organization. Traditionally, it’s that organization’s facilities manager that make the technology [![Screen Shot 2017-05-11 at 9.50.53 AM.png](https://www.accu-tech.com/hs-fs/hubfs/Screen%20Shot%202017-05-11%20at%209.50.53%20AM.png?width=241&name=Screen%20Shot%202017-05-11%20at%209.50.53%20AM.png)](https://ehmedia.webinato.com/register/78531491239284)purchasing decisions. However, times have changed and now it’s likely an IT director that has the most pull in those technology purchasing decisions. Moderated by CI editor-in-chief Tom LeBlanc, a panel including folks from Belden and Accu-Tech will use a roundtable discussion format to tackle issues preventing better communication between AV integrators and IT departments: - What’s the root of IT directors’ skepticism toward AV integrators? - Steps toward creating a common language that would inspire confidence  - How integrators can do a better job of delivering networked AV systems - Tips on how to build network solutions for individual customers  - Product solutions such as RevConnect by Belden   [![Register Now](https://no-cache.hubspot.com/cta/default/54495/5d2f7f1e-3a54-4747-8553-a4f2b6000af7.png)](https://cta-redirect.hubspot.com/cta/redirect/54495/5d2f7f1e-3a54-4747-8553-a4f2b6000af7) [Learn more about Belden](https://www.accu-tech.com/vendors/belden-av) [Learn more about Accu-Tech](https://www.accu-tech.com)   - [Tweet](https://twitter.com/share) Topics: [Accu-Tech](https://www.accu-tech.com/accu-insider/topic/accu-tech) [Belden](https://www.accu-tech.com/accu-insider/topic/belden) [webinar](https://www.accu-tech.com/accu-insider/topic/webinar) [av](https://www.accu-tech.com/accu-insider/topic/av) [Belden AV](https://www.accu-tech.com/accu-insider/topic/belden-av) [it av](https://www.accu-tech.com/accu-insider/topic/it-av) [webcast](https://www.accu-tech.com/accu-insider/topic/webcast) ### Subscribe To Our Blog ### Additional Information ### About Accu-Tech Accu-Tech is a national distributor of Voice, Data, AV, Wireless, and Security solutions. We partner with best-in-class manufacturers to provide the integrated, future-proof solutions our customers require. From project services and management to on-the-job-site logistics, Accu-Tech ensures every customer’s project is supported from design to completion. With 35 stocking locations strategically placed nationwide, Accu-Tech is readily available to assist when and where you need us. 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